About

Welcome to Sol Sista Collective— a community of wave chasers, dream makers, and women who find their true beauty under the sun.

What is it that Makes Sol Sista Co. the SPF Skincare & Surf Lifestyle brand that is closest to your heart and soul?
Let us break it down for you..
  • Empowerment Through Nature

    We see nature not just as a source of inspiration, but as an essential partner in creating products that empower women to live boldly and beautifully. This connection to nature is the driving force behind our commitment to clean, effective ingredients that honour both the individual and the environment.

  • Sustainability & Responsibility

    We view sustainability as a non-negotiable aspect of our brand. It’s not just about what’s in the product, but how it’s made, how it’s used, and how it impacts the world around us. We believe that true beauty is in harmony with nature, and our products are designed to protect both your skin and the environment.

  • Authentic Connection to Adventure

    Sol Sista Collective is rooted in the spirit of adventure. We believe that life is best lived outdoors, where the sun meets the sea, and every day is an opportunity to explore. Our products are made for women who share this passion for adventure and seek products that can keep up with their active lifestyles.

  • Celebrating Sistahood

    Our brand ethos is shaped by a commitment to fostering connection and community among women. We are inspired by the idea that, like the waves we ride, we are stronger together. This sense of sisterhood is embedded in our brand and drives our mission to create products that empower and unite women.

  • Uncompromising Quality

    We believe that women deserve the best, and we refuse to compromise on the quality of our products. Our unique point of view prioritises efficacy, safety, and the highest standards of craftsmanship, so our customers can trust that they are using products that truly care for their skin and their well-being.

Our Brand Story

Welcome to Sol Sista Collective—a community of wave chasers, dream makers, and women who find their true beauty under the sun. Our name, Sol Sista, is inspired by the sun itself, and it embodies our mission to bring you consciously created beauty that honours your connection to the ocean and the outdoors.

At Sol Sista Co, we’re committed to creating beauty that’s as powerful as the women who use it. Our products are designed with you in mind, using only non-toxic, natural ingredients to deliver deep hydration, soothing relief, and barrier protection from the elements. We’ve crafted a range that combines high-quality mineral SPF with natural skincare, creating hybrid products that not only enhance your natural beauty but also stand up to every sun-filled adventure.

In the surf community, a "sista" is more than just a friend; she’s someone you trust to have your back. At Sol Sista Co, we embody that spirit in everything we do—supporting each other to push beyond our limits, lift each other up, and celebrate every achievement together. Our collective is about living authentically, connecting with nature, and empowering each other to embrace life’s wildest moments with confidence and beauty.

Britt James: Founder of Sol Sista Co.

Britt James created Sol Sista Co. after rediscovering herself and the ocean during a challenging chapter of her life. As a surfer and mother of two, she struggled with feelings of disconnection after the birth of her children and during the 2020 COVID lockdown. Seeking balance, Britt turned to the cold, open waters of Torquay’s Surf Coast, where the ocean became her sanctuary.

Amid her reconnection with nature, she noticed the toll sun, salt, and wind were taking on her skin and hair. Frustrated by the lack of hydrating, protective products that worked for her active lifestyle, she decided to create her own solution.

Sol Sista Co. was born—a brand dedicated to conscious, multi-functional beauty that nourishes and protects, empowering women to embrace life outdoors. Inspired by her journey, Britt’s vision is to help women feel radiant, confident, and ready for every sun-drenched adventure.

“My vision for Sol Sista Collective is simple: I want every woman to feel the way the ocean made me feel—alive, awakened, and confident.”

- Britt

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race 

She is a wave of change

She is Fearless

She lifts a sista up

She is her ow muse

She has got your back 

She runs her own race